Goulburn Region Tourism

Goulburn Region Tourism is dedicated to fostering a thriving visitor economy in the heart of central north Victoria. Operating as a dynamic partnership between industry stakeholders, local government bodies, and state government entities, Goulburn Region Tourism is committed to supporting and expanding tourism and visitation across Mitchell Shire, Strathbogie Shire, and Greater Shepparton City Councils.

Strategically focused on coordinating regional tourism governance, Goulburn Region Tourism champions regional product growth, elevates industry capabilities, and fortifies the regional brand through innovative marketing initiatives. With a clear vision for the future, Goulburn Region Tourism envisions a sustainable visitor economy where people converge to connect, learn, and celebrate the region’s rich offerings, including First Peoples Culture, local produce, heritage, nature, and the arts. Based out of Shepparton, Victoria, with additional locations in Euroa and Broadford, Victoria, Goulburn Region Tourism is poised to drive significant economic impact and cultural enrichment.

Goulburn Region Tourism invites you to explore the opportunities for collaboration and growth within the region. We encourage the management team at Goulburn Region Tourism to take the next step and create a customized and exclusive company showcase and product listing on our platform to further enhance your reach and impact.