HumanBranding Inc.

HumanBranding Inc.

Market-Research

Toronto, Ontario
Canada
Company Tagline

We Understand Humans.

Industry Category
Market-Research
Company Description

HumanBranding Inc. is a globally recognized leader in the market research industry, pioneering the application of Anthropology in marketing and business for over two decades. HumanBranding leverages its Applied Anthropology Thinking™ (AAT) approach to create game-changing business results for its clients around the world. The company’s headquarters are located at 582 Richmond St W, Toronto, Ontario M5V 1Y9, CA, with an additional location at 12 Christopher Way, Unit 102, Eatontown, New Jersey 07724, US.

Central to HumanBranding's approach is the anthropological principle that a significant portion of what drives human behavior exists at a subconscious level. HumanBranding goes deeper beneath the surface to better understand human behavior, enabling its clients to drive business decisions with unique humanistic insights. The company specializes in segmentation, strategic development, white space innovation, brand positioning, and brand & communications consulting, among other areas.

HumanBranding Inc. offers a comprehensive suite of services including barriers to usage analysis, product feasibility studies, and ad/concept/packaging testing, as well as attitude and behavior mapping. HumanBranding is dedicated to providing exceptional market research and insights to help businesses thrive. We invite the management team at HumanBranding Inc. to create a customized and exclusive company showcase and product listing on our platform to further enhance their market presence.

HumanBranding Inc. est un chef de file mondialement reconnu dans le secteur des études de marché, pionnier dans l'application de l'anthropologie au marketing et aux affaires depuis plus de deux décennies. HumanBranding tire parti de son approche Applied Anthropology Thinking™ (AAT) pour créer des résultats commerciaux révolutionnaires pour ses clients du monde entier. Le siège social de l'entreprise est situé au 582 Richmond St W, Toronto, Ontario M5V 1Y9, CA, avec un emplacement supplémentaire au 12 Christopher Way, Unit 102, Eatontown, New Jersey 07724, US.

Au cœur de l'approche de HumanBranding se trouve le principe anthropologique selon lequel une partie importante de ce qui motive le comportement humain existe au niveau subconscient. HumanBranding va plus en profondeur sous la surface pour mieux comprendre le comportement humain, permettant ainsi à ses clients de prendre des décisions commerciales grâce à des informations humanistes uniques. L'entreprise se spécialise dans la segmentation, le développement stratégique, l'innovation en espace blanc, le positionnement de la marque, et le conseil en marque et en communication, entre autres domaines.

HumanBranding Inc. offre une gamme complète de services, y compris l'analyse des obstacles à l'utilisation, les études de faisabilité des produits, les tests de publicité/concept/emballage, ainsi que la cartographie des attitudes et des comportements. HumanBranding se consacre à fournir des études de marché et des informations exceptionnelles pour aider les entreprises à prospérer. Nous invitons l'équipe de direction de HumanBranding Inc. à créer une vitrine d'entreprise et une liste de produits personnalisées et exclusives sur notre plateforme afin d'améliorer davantage leur présence sur le marché.

Key Personnel / Employees
Bogdan Dragut Karen Fender Alison Opie Sara Mackenzie

Compare Companies Side by Side

Compare HumanBranding Inc. with 3 companies in Market-Research

4 Companies
Comparison Field
HumanBranding Inc.
HumanBranding Inc.
Main Company
The Value Engineers
The Value Engineers
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Intelligence Qatar
Intelligence Qatar
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Metrix Consulting
Metrix Consulting
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Founded Year
0 2014 2009
Company Size
51-200 2-10 11-50
City
Toronto, Ontario London, England West Perth, WA
Country
Canada United Kingdom Australia
Skills & Keywords Comparing with main company
14 Total Skills
Market Research Anthropology Qualitative Research Segmentation Strategic Development Brand Positioning Consumer Behavior White Space Innovation BrPositioning Br& Communications Consulting Barriers to Usage Product Feasibility Ad/Concept/PackagingTesting Attitude & Behaviour Mapping
7 Total 7 Unique
Unique Skills:
Branding Category Growth Customer Journey Innovation Insight Strategy +1
14 Total 1 Common 13 Unique
Match 7%
Common Skills:
Market Research
Unique Skills:
BrHealth Campaign Evaluation CSAT Customer Journey Focus Groups KPI Tracking +7
24 Total 24 Unique
Unique Skills:
Advertising testing & evaluation Biometrics Brarchitecture BrAssets BrStrategy BrTracking +18
4
Total Companies
2009
Oldest Founded
3
Countries
57
Unique Skills

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Alternative Company Names

This company is also known as

HumanBranding Inc. 人类品牌公司 ह्यूमनब्रांडिंग इंक. هيومن براندنج إنك.