Kids' Food and Drink Collective

The Kids' Food and Drink Collective is dedicated to transforming the landscape of children's food and beverage options. As the first UK membership association for healthier children’s food and drink brands, the collective unites businesses, brands, and parents with the shared objective of elevating standards within this crucial category. The Kids' Food and Drink Collective champions a shift towards a healthier food culture for children.

The Kids' Food and Drink Collective has developed a unique accreditation system designed to assist both industry stakeholders and consumers in easily identifying products that represent healthier choices for children. By focusing on key factors such as HFSS compliance, processing levels, artificial ingredients, and sugar content, the collective ensures that accredited products align with current NHS and government guidelines. The Kids' Food and Drink Collective is at the forefront of promoting transparency and informed decision-making in the children's food sector.

The long-term vision of the Kids' Food and Drink Collective is to establish a recognized set of criteria that consumers expect products to meet. This initiative encourages brands to continuously innovate and improve their offerings, thereby driving up overall standards across the children's food sector. Join The Kids' Food and Drink Collective in shaping a future where healthier options are the norm. We invite the company’s manager to create a customized and exclusive company showcase and product listing on our platform.